Facing a 12-month voluntary suspension of U.S. shipments Physio Control needed help retaining market and brand loyalty.
‘Voices of Lifesaving’ engaged the market through powerful customer stories that reinforced their brand value and delivered an 18-month backlog of orders.
Shifting market perceptions and positioning Nuance Automotive as a dynamic, progressive leader in conversational and cognitive AI solutions pushed them outside their comfort zone and into the spotlight.
The launch at CES created huge market buzz in the highly competitive automotive industry, setting the stage for a division spin-off the following year.
Hope is not a strategy, especially with cybersecurity. Unexpected dimensional mailers wrapped in compelling facts made it impossible to ignore the message.
Diverse form factors engaged a highly targeted audience and inspired action.
Losing market share after 20+ years in a highly competitive market required smart strategies and a compelling differentiated story. Our approach: spotlight their talent, articulate clear differentiated value props, and add a heavy dose of attitude.
Xtreme teams: Xtreme results: winning the American Staffing Association’s national communications award in the company identification category and rocketing growth leading to a corporate buy-out.
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